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China Opens Indoor Skiing Center

It was a hot summer afternoon in Harbin, China, but it was "perfect weather for skiing," according to the AFP. At the city’s new winter sports park, "chilly winds blew snowflakes around skiers zipping down the man-made slopes of the world’s largest indoor ski park, a potent symbol o ...

Tags: Facilities, China

Preity Zinta Calls T20 Leagues The Future

Bollywood actress Preity Zinta said that Twenty20 leagues around the world "have the potential to eclipse" int'l cricket as the shortest format of the game "continues to attract new fans," according to Nick Said of REUTERS. Zinta co-owns Indian Premier League side Kings X1 Punjab and Sout ...

Tags: Leagues and Governing Bodies, India

Virat Kohli Ends Deal With Pepsi

PepsiCo and Indian cricket captain Virat Kohli "have parted ways, ending a six-year endorsement association amid concerns" expressed by Kohli about promoting products that "go against his ideals of fitness just for money," according to Ratna Bhushan of the ECONOMIC TIMES. With this, Pepsi, whic ...

Tags: Marketing and Sponsorship, India

Concerns Over PyeongChang Preparation

PyeongChang 2018 Organizing Committee President Lee Hee-beom faced tough questions from IOC members on Wednesday, as concerns mount about limited accommodations, poor ticket sales and a clear plan to use some Olympic facilities after the February Games. In an attempt to supercharge ticket sales, Lee ...

Tags: Olympics, Asia, South America

Tire Brand MRF Signs With 3 EPL Clubs

Indian tire brand MRF was named the sleeve sponsor for two Premier League clubs -- West Ham United and Newcastle United -- and was named the official tire partner for West Bromwich Albion, according to DNA. Founded in 1946, MRF is the largest manufacturer of tires in India and has more than 15,000 e ...

Tags: Marketing and Sponsorship, India, United Kingdom

Zinta Acquires Cricket Franchise For $30M

Indian Premier League side Kings XI Punjab co-Owner Preity Zinta has "stepped beyond the IPL bailiwick" and bought a local cricketing eleven in the South African league for $30M, "signaling Indian dominance in the ownership of teams that feature in the T-20 tournament," according to Gaurav Lagh ...

Tags: Franchises, India

Star India Pays $2.6B For IPL Rights

Star India has "seen off rival offers from Sony Pictures and Facebook" with a record $2.6B bid to secure the "rights to show the Indian Premier League cricket competition around the world for the next five years," according to Stacey & Garrahan of the FINANCIAL TIMES. Star India, a subsidiary of ...

Tags: Media, India

New Drug Test Should Be Ready For 2020 Olympics

A new test to detect banned performance-enhancing drugs "should be ready before the 2020 Olympics in potentially the biggest breakthrough in the battle against doping for a generation," according to Martyn Ziegler of the LONDON TIMES. The test can identify gene markers in blood that are produced "wh ...

Tags: Olympics, Japan

Media Notes

University of Notre Dame American football fans abroad will be "able to catch all seven Fighting Irish home games" during the '17 season as part of a new NBC Sports Gold direct-to-consumer service . The $49.99 Notre Dame Football Season Pass package will be available in Austria, Canada, Denmark, ...

Tags: Media, NBC, Football, GE, ING, Japan, Rugby, SEC, Soccer, Eurosport, Australia, Australian Open, Media

Emmert Advising Japan On Collegiate Athletics

NCAA President Mark Emmert this week is "traveling to Tokyo to consult with government officials, sports industry leaders and at least 20 university presidents about Japan’s desire to form its own collegiate athletics association," according to Zach Schonbrun of the N.Y. TIMES. Japanese colleg ...

Tags: Leagues and Governing Bodies, North America, Japan

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