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WTA Moves Finals In $1B Deal

The WTA Tour will move its season-ending WTA Finals to Shenzhen, China next year in a 10-year deal the circuit describes as a nearly $1BM transaction and the largest one ever in women’s sports. Shenzhen and the Gemdale Corp. will build a downtown, nearly $500M indoor tennis venue, with prize m ...

Tags: North America, Asia, China, Leagues and Governing Bodies

Nike China's Most Influential Brand

Nike is the "most influential sports brand in China," followed by the Chinese Basketball Association and the Chinese Super League, according to Paul Nicholson of INSIDE WORLD FOOTBALL. Adidas and New Balance occupy fourth and fifth place, respectively. The ranking of brands was produced by business- ...

Tags: Marketing and Sponsorship, China

Shanghai Wants More Football Venues

The Municipal Government of Shanghai published its city plan for the '17-35 period, according to YUTANG. In the sixth chapter of the plan, the government stated its goal of constructing more professional sports stadiums in the city by '35. Another goal emphasized by the government is that there "sho ...

Tags: Facilities, China

Kingzone Acquires Longzhu Gaming

Chinese smartphone producer Kingzone acquired Longzhu Gaming’s roster and its League of Legends Champions Korea slot, according to Angelos Anastasopoulos of THE ESPORTS OBSERVER. Longzhu CEO "Plufriend" announced the sale on his personal Weibo account and -- according to a translation by news ...

Tags: Finance, China

Google Invests In China's Chushou

Google joined an investment in Chinese live stream mobile game platform Chushou that brings the startup’s total funding to $120M, as the U.S. firm "eyes new inroads to China where its search engine is blocked," according to Cate Cadell of REUTERS. Founded in '15, Chushou is an online espo ...

Tags: Finance, China

India Released $472,000 To Olympians

India Sports Minister Rajyavardhan Singh Rathore said that the Indian government released Rs 3.14 crore ($472,000) "as out of pocket allowance of 175 sportspersons" under the Target Olympic Podium Scheme in the last quarter of '17, according to the PTI. The amount was released from the National ...

Tags: Olympics, India

JLPGA More Popular Than Men's Tour

The Japanese LPGA Tour "quietly celebrated" its 50th season this year "with a full schedule and legitimate claims to being more popular" with sponsors than the country’s stagnant men’s circuit, according to Andrew Broth of REUTERS. With 38 tournaments in '17, the JLPGA Tour's total prize ...

Tags: Marketing and Sponsorship, Japan

Premiership To Be Shown Live In China

Premiership Rugby will become the first club rugby tournament to be shown live on national TV in China, according to Gavin Mairs of the London TELEGRAPH. The first game to be broadcast live will feature the Leicester Tigers against Saracens on Christmas Eve. A four-year contract was agreed with Chin ...

Tags: Media, China, United Kingdom

Virat Kohli Dethrones Shah Rukh Khan

Indian cricket captain Virat Kohli "dethroned Bollywood superstar Shah Rukh Khan to become the most valuable celebrity brand in the country" with a brand value of $144M, registering a growth of 56% from last year, according to the PTI. This increase "is primarily driven by his growing endorseme ...

Tags: Marketing and Sponsorship, India

Star India To Show IPL In Six Languages

After spending Rs 16,347.5 crore ($2.4B) on the global media rights of the Indian Premier League for the next five years, Star India "worked out a telecast plan covering six languages, 10 channels and live streaming on Hotstar service," according to Gaurav Laghate of the ECONOMIC TIMES. Star India M ...

Tags: Media, India

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