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Olympic Channel, BeIN Media Group Announce Programming Partnership

Published in SportsBusiness Daily Global on 09 / 05 / 17

The Olympic Channel and beIN Media Group announced a new partnership which began on Monday with programming blocks leading to the launch of a 24/7 linear channel on Nov. 1 across 24 Middle East and North Africa territories. Under the "Olympic Channel" brand, the partnership began with a daily eight-...

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Tags: Olympics, Middle East, Africa

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NZC Will Travel To Africa As Planned

A New Zealand Cricket spokesperson said that the country's cricket team will leave for its tour of Africa as scheduled next Monday "despite unrest in Zimbabwe," though it "will monitor the situation before deciding whether to continue into the country for two tests," according to Greg Stutchbur ...

Tags: Events and Attractions, Africa

ICC Wants Women's Cricket In 2022

The Int'l Cricket Council said that it will "apply for the inclusion of women's cricket at the 2022 Commonwealth Games in Durban, South Africa," according to Amlan Chakraborty of REUTERS. Cricket has "struggled to venture into new markets away from its traditional strongholds and the influentia ...

Tags: Events and Attractions, Africa

Paul Ereng Blames Greed, Ignorance

Former Olympic 800m champion Paul Ereng believes "ignorance, greed and neglect by officials are to blame for the increase in doping incidents among his Kenyan compatriots," according to Isaack Omulo of REUTERS. Ereng said, "Doping is on the rise because athletes are gullible and would want to earn s ...

Tags: Leagues and Governing Bodies, Africa

Premiership Rugby Signs Three Deals

Premiership Rugby confirmed three TV deals that will see the competition broadcast in more than 50 African countries from September. The three new contracts are the first distribution deals announced following Premiership Rugby's new five-year int'l TV rights agreement for Premiership Rugby and the ...

Tags: Rugby, Africa, NTRA, ING, GE

Man City Signs Deal With Wolf Blass

Australian wine brand Wolf Blass signed a multi-year marketing partnership with Man City, making it the official wine partner of the club for Asia, Middle East and Africa, and Mexico. The partnership will see Wolf Blass further expand the brand's sports sponsorship footprint in the region following ...

Tags: Marketing and Sponsorship, United Kingdom, Africa

Standard Bank To Sponsor Proteas

Standard Bank confirmed its association with Cricket South Africa on Wednesday in a deal that will see it "become the headline sponsor of the Proteas in all three formats of the game," according to SPORT24. Standard Bank will be the official sponsor of the Proteas for the next four years "acros ...

Tags: Marketing and Sponsorship, Africa

South African GP At Least 5 Years Away

Formula 1 will not be racing on the African continent before the end of the decade, according to a racetrack official. Kyalami Grand Prix Circuit developer Andrew Baldwin told SBD Global that F1’s return to the South African racetrack is a “long shot at the moment,” with money bein ...

Tags: Facilities, Africa

WADA Unhappy With Officials In ADAK

Kenya Sports Minister Hassan Wario said that the presence of government officials in the Anti-Doping Agency of Kenya led WADA to "declare the country non-compliant with its code," according to Isaack Omulo of REUTERS. WADA's announcement on Thursday "threw the country's participation in the Rio ...

Tags: Leagues and Governing Bodies, Africa

SA Has Issue With Pink Ball

The South African cricketers' "refusal so far to agree to a day-night Test in Australia next summer remains a ball issue -- and not a financial play," according to Jon Pierik of the SYDNEY MORNING HERALD. South Africa Cricketers Association CEO Tony Irish said that he was "still consulting the Prot ...

Tags: Events and Attractions, Africa, Australia

NBA, Ford Sign Multiyear Deal For Africa

The NBA and Ford Motor Company of Southern Africa signed a multiyear partnership across the African continent. The partnership grants Ford exclusivity in the automotive category and is the first such partnership for the NBA in Africa. Ford will activate around NBA events, including the NBA Finals, B ...

Tags: Marketing and Sponsorship, North America, Africa

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