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Media Notes: Eurosport Positioning Itself As Europe's 'Home Of Formula E'

Eurosport agreed to a three-season deal to screen Formula E in Europe from '17-18. The broadcaster will hold exclusive and sub-licensing rights in all markets except the U.K. and Italy, where Eurosport holds non-exclusive rights, "with some rights being sub-licensed to free-to-air media partners" (THE DRUM, 10/20).

Sport1 US, the German pay-TV channel for fans of U.S. sports, left OTT platform Amazon Channels. The withdrawal took place "due to copyright reasons." A Sport1 spokesperson said, "The legal issue arose on short notice and wasn't foreseeable in this form." The channel remains available on all other platforms (BROADBAND TV NEWS, 10/20).

Spanish broadcaster Mediapro announced plans to grow its esports activities internationally -- starting in Portugal and then Latin America. Mediapro Group said that it is "exporting its Professional Video Games League (LVP) model to Portugal, Mexico and Argentina," with the first professional competitions to be organized in these markets "in the coming season" (DIGITAL TV EUROPE, 10/20).

The Olympique Lyonnais vs. Everton Europa League match, broadcast on W9 in France, drew an average audience of 1.57 million viewers. The number translated to a 7% market share, with a peak audience of 2 million. Pay-TV channel beIN Sports also broadcast the match, but did not announce its audience (L’ÉQUIPE, 10/20).

SBJ Morning Buzzcast: March 18, 2024

Sports Business Awards nominees unveiled; NWSL's historic opening weekend and takeaways from CFP deal

ESPN’s Jay Bilas, BTN’s Meghan McKeown, and a deep dive into AppleTV+’s The Dynasty

On this week’s Sports Media Podcast from the New York Post and Sports Business Journal, ESPN’s Jay Bilas talks all things NCAA. Big Ten Network’s Meghan McKeown shares her insight into the Caitlin Clark craze. The Boston Globe’s Chad Finn chats all things Bean Town. And SBJ’s Xavier Hunter drops in to share his findings on how the NWSL is making a social media push.

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SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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