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Teledeporte Launches Weekly 1.5-Hour Show Summarizing MotoGP Races

Spanish public broadcaster RTVE's Teledeporte "is continuing its bet on motorsports," according to MARCA. The channel on Monday night launched a weekly one-and-a-half hour show summarizing each MotoGP race. Teledeporte will also air a shorter summary program on Sundays. The show will be hosted by Marc Martín (MARCA, 3/27). In Madrid, Mela Chércoles reported Spanish TV audiences for MotoGP have fallen in the last four years, "as the coverage has shifted from free-TV to pay-TV." In '13, the season opener drew 4.5 million viewers on free-TV channel Telecinco, which translated to a market share of 25.2%. Sunday's race in Qatar, available on pay-TV via "Movistar MotoGP," drew an audience of 578,000, which translated to a market share of 3.6% (AS, 3/28).

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