Menu
Marketing and Sponsorship

Marketplace Roundup: EHL Appoints Rahusen Consultants As Commercial Agents

EuroHockey League appointed Rahusen Consultants as its commercial agents with immediate effect. Rahusen is charged with developing new partnerships to join long-standing supporters ABN AMRO in the league (EHL).

From March, manufacturing company Erreà Sport will be the official technical sponsor for the Italian men's and women's national volleyball teams for the period leading up to the 2020 Tokyo Games and will work alongside all of the Italian national teams until Jan. 31, 2021 (Erreà).

German oil specialist Liqui Moly is expanding its winter sports sponsorship with the addition of two event series: the World Luge Championships in Innsbruck, Austria, and the Ski Jumping World Cup in Norway. Liqui Moly Marketing Dir Peter Baumann said, "The feedback on our winter sports sponsorship has been so good, we want make the most of the momentum" (Liqui Moly).

ONE Championship announced the renewal of its partnership with Tune Talk, a mobile prepaid service provider in Malaysia. The companies have been working together since '12 (ONE Championship).

Indonesia Super League side Madura United secured Japan-based apparel company Mizuno as its sponsor. Mizuno will supply Madura United with its team jersey for the '17 ISL. The one-year deal is the first cooperation for the two sides (Madura United).

SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2017/01/26/Marketing-and-Sponsorship/Notes.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2017/01/26/Marketing-and-Sponsorship/Notes.aspx

CLOSE