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SBD Global/January 11, 2017/Olympics
South Korea To Spend $780M This Year Preparing For 2018 Games
Published January 11, 2017
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CAMPAIGN DISCOUNTS: YONHAP reported South Korea said "it will launch a nationwide shopping campaign next week to provide discounts to foreign tourists one year ahead of the opening of the PyeongChang Winter Olympics" in Feb. '18. The Visit Korea Committee said that "focus will be put on offering discounts at ski resorts and other winter sporting events" during the week-long Korea Grand Sale from Feb. 20-28. Under the campaign, ski resorts in PyeongChang and other counties in Gangwon Province will provide up to 50% discounts on the use of lifts, gondolas and skiing equipment. South Korea's largest national flag carrier, Korean Air Lines Co., "will offer a package of airplane tickets and hotel accommodation at a discount rate" while Asiana Airlines Co. is providing a discount of up to 60% for air tickets to China and European cities from Incheon (YONHAP, 1/9).