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EPL side West Ham announced a deal with global payments company TransferMate that the club believes will give it "a significant advantage when buying and selling players," according to Frank Dalleres of CITY AM. The multi-year agreement sees TransferMate become West Ham’s "exclusive foreign currency provider, meaning the club can expect to benefit from better exchange rates and lower bank fees in time for the opening of the January transfer window." West Ham’s deal with TransferMate is the "latest example of a growing trend of Premier League clubs signing up foreign currency providers as they seek to gain an edge in player trading." It follows "similar recent agreements at Leicester City and Watford and has been made possible by the end of Barclays’ spell as title sponsor of the Premier League earlier this year, which opened the door for clubs to display branding by other financial services providers." TransferMate will benefit from pitch-side and in-stadia advertising at the London Stadium, West Ham’s new home, as part of the deal, "which was brokered by London-based agency SportQuake" (
CITY AM, 12/20).
