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Marketing and Sponsorship

Marketplace Roundup: EPL Side Southampton Partners With Southampton Solent University

EPL side Southampton announced Southampton Solent University as its official university partner, extending the current partnership by two years. The partnership extension also sees the university become a regional talent club partner (Southampton).

Michelin signed an agreement to extend its commitment to the FIA World Rally Championship for three seasons. The French tire company and WRC promoter agreed to an extension of their current partnership under which Michelin will be the official tire of the WRC until the end of '19. The agreement comes as Michelin bids to secure its 300th WRC victory at RallyRACC Catalunya -- Rally de España this weekend, and stands on the verge of sealing its 50th world title in the drivers’ and manufacturers’ championships (WRC).

SBJ Morning Buzzcast: April 23, 2024

Apple's soccer play continues? The Long's game; LPGA aims to leverage the media spotlight

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

NBC Olympics’ Molly Solomon, ESPN’s P.K. Subban, the Masters and more

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Molly Solomon, who will lead NBC’s production of the Olympics, and she shares what the network is are planning for Paris 2024. Later in the show, we hear from ESPN’s P.K. Subban as the Stanley Cup Playoffs get set to start this weekend. SBJ’s Josh Carpenter also joins the show to share his insights from this year’s Masters, while Karp dishes on how the WNBA Draft’s record-breaking viewership is setting the league up for a new stratosphere of numbers.

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