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Google Sending 15 YouTube Content Creators To Rio To Livestream Games

Google is "bringing its team of tech offerings to the 2016 Olympics this month," according to Marty Swant of AD WEEK. Google is "sending 15 of its YouTube stars to livestream various parts of the games and other events across host city Rio de Janeiro." Among them "will be YouTube stars Liza Koshy, Brodie Smith, Ben Brown, Caeli, Chloe Morello and Felipe Castanhari." Along with the Creators (as YouTube calls its content creators), Google is also deploying "Google Trekker" operators "to capture 360-degree footage from inside Rio's Olympic Park." Google is launching a way to find the Olympic schedules via Google Search, "along with info about medal counts and athlete information." Users of Google's mobile app for both Android and iOS "will be able to opt in for automatic updates about the main events and the athletes that win them." Google will be "making TV schedules available in more than 30 countries and partnering with the BBC, América Móvil and NHK to broadcast event highlights in 60 countries" (AD WEEK, 8/1).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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