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Duff & Phelps Report Shows Indian Premier League Value Jumped To $4.16B

The Indian Premier League has seen an increase in its brand valuation in its ninth season, "as it drew attention of viewers as well as advertisers, according to Laghate & Sharma of the ECONOMIC TIMES. A "relatively" controversy-free tournament and good on field performances "brought the spotlight back to the game." According to global valuation and corporate finance adviser Duff & Phelps, the value of brand IPL has "jumped" to $4.16B after the '16 edition, against $3.5B in '15. The 19% jump is "despite the fact that the U.S. dollar to Indian rupee currency has depreciated by nearly 10%." Among the teams, Mukesh Ambani-owned Mumbai Indians has "raced ahead of Shahrukh Khan-owned Kolkata Knight Riders to claim top spot in terms of valuation." While MI's valuation has increased 8% to $78M from $72M in '15, KKR's valuation declined 10% to $77M. Virat Kohli-captained Royal Challengers Bangalore was "the biggest gainer in percentage terms," soaring 31% over last year, while IPL 9 winner SunRisers Hyderabad gained nearly 17%. Kings XI Punjab was the "biggest losers in this edition," shaving off nearly 24% from its '15 brand value of $41M. The report "has not valued the two new franchisees" -- Rising Pune Supergiants and Gujarat Lions (ECONOMIC TIMES, 6/27).

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