The NFL N.Y. Jets announced a new multi-year partnership with Porsche Cars North America. The agreement marks Porsche’s first NFL partnership and major market sports sponsorship on the East Coast. As the official sports car and luxury vehicle of the Jets, Porsche will be the presenting partner of the Jets Green Room -- the all-inclusive hospitality lounge and exclusive club inside MetLife Stadium. The new deal will also provide select Jets suite holders, premium season ticket holders and corporate partners the opportunity to participate in a unique driving experience in Porsche vehicles at a local track along with Jets personalities. During the season, the Porsche brand will be incorporated into special events at the Atlantic Health Jets Training Center including training camp and a co-developed Intelligent Performance-themed camp, during which best practices will be shared with Jets Partner Alliance members, team personnel and Porsche guests.
The partnership was officially unveiled by a short-form video produced by Jets 360. Throughout the season, Jets 360 will also produce an original web series called Players in Porsches (Jets).