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Marketing and Sponsorship

The Footy Show Sponsor Nissan Rips Sam Newman For Caroline Wilson Comments

A chief sponsor of the Nine Network’s Australian Football League The Footy Show chastised the program’s resident human headline after Sam Newman "lashed out at football’s most prominent female journalist," according to Ferguson & Brown of THE AUSTRALIAN. Caroline Wilson early this week "became embroiled in controversy" after AFL side Collingwood President Eddie McGuire "joked about paying to watch her drown at a charity fundraiser." Newman used Wednesday night’s The Footy Show to slam Wilson, declaring, "The jig’s up Caro. You’re becoming an embarrassment. And even if you were under water, you’d still be talking." Nissan, one of The Footy Show’s chief sponsors, attacked Newman’s comments. A spokesperson said, "Nissan does not support Sam Newman’s recent comments ­relating to Caroline Wilson and is raising this matter with Channel Nine" (THE AUSTRALIAN, 6/24).

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