German Hockey League (DEL) club Hamburg Freezers and German brewery Holstein will expand their partnership. Holstein will increase its presence during Freezers' home games at the Barclaycard Arena. In addition, the brewery's logo will be featured on the players' pants (Hamburg Freezers). ... EPL side Everton is using its new club browser as the focus of its festive campaign, rewarding fans who sign up to the online browser and get their friends and family to do the same. The campaign, featuring Everton fan Amanda Holden and Manager Roberto Martinez, has been created to build on the club’s branded browser, which allows fans to earn credit from making purchases at certain retailers that can then be redeemed in the Everton club store (Everton). ... Super Rugby side New South Wales Waratahs announced the signing of a three-year partnership agreement with air conditioner manufacturer Daikin, which becomes the club’s principal partner. The Daikin brand will appear on the front of the NSW Waratahs match jersey from the ‘16 season onward (NSW Waratahs). ... Somerset County Cricket Club agreed to a deal with India-based Tyka to become its new kit partner for the next two years until the end of the '18 season. The two-year agreement will see the sportswear company provide all of the Somerset County Cricket Club's training, travel and playing gear. The new range will make its county debut in the '16 season (Somerset CCC).
