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Marketing and Sponsorship

Marketplace Roundup: Connacht Partners With Tailor Anthony Ryans Galway

Irish Pro12 rugby union team Connacht agreed to a partnership with tailor Anthony Ryans Galway. Under a two-year deal, covering the '15-16 and '16-17 seasons, Anthony Ryans will be the official formalwear supplier to Connacht’s senior squad. Anthony Ryans has developed an exclusive collection of formalwear for the Connacht squad to wear at post-match functions (Connacht). ... Funtastic Ltd. and Leo Messi Management signed a deal to develop an exclusive toy from his own Messi-branded range of products. Messi will become the face of the product line, Leo Messi FootBubbles by Funtastic (Funtastic). ... McCrea Financial Services announced a further two-year sponsorship deal with Scottish Premiership side Partick Thistle which will mark the 14th consecutive year the company has supported the Jags. A key component of the deal will be the McCrea Financial Services Player of the Month awards which will recognize the players with the best performance and overall contribution to the club each month (Partick Thistle). ... The World Baseball Softball Confederation announced that Tokyo-based gaming company GungHo Online Entertainment Inc. has become a gold sponsor, the top category, of the 2015 WBSC Premier12 that will be staged in Japan and Taiwan from Nov. 8-21 and will feature the men's national teams from the top 12 nations in the WBSC Baseball World Rankings. GungHo will have a featured presence and be on signage across all competition venues and all media backdrops for Premier12, the top int'l baseball event on the '15 calendar (WBSC). ... Ligue 1 side Paris St. Germain unveiled its new "dark light" third kit for the '15-16 season. The new "dark light" kit has been released for Champions League fixtures in particular (London DAILY MAIL, 9/10).

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

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SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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