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Marketing and Sponsorship

Air New Zealand Renews Backing Of All Blacks Rugby Team Through '20

Air New Zealand confirmed its support for the New Zealand national rugby team for another five years, re-signing as a major sponsor of New Zealand Rugby through '20. The "Crazy about Rugby" airline, which has been a sponsor of rugby in New Zealand for more than two decades and an official partner of the All Blacks since '98, has also signed on for the first time as primary sponsor of the kids' Rippa Rugby National Championships. Under the new sponsorship agreement, Air New Zealand will be known as the official airline of the All Blacks and the All Blacks Sevens. The All Blacks-Manu Samoa game in Apia on July 8 is the first time the All Blacks will play in Samoa and the first All Blacks match of this year. Air New Zealand is celebrating with an All Blacks community day and parade in Apia on Tuesday (Air New Zealand). 

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