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Marketing and Sponsorship

A-League Side Sydney FC Extends Sponsorship With De Lorenzo Haircare

A-League side Sydney FC has re-signed existing corporate partner De Lorenzo Haircare as the club’s back of shorts sponsor for the '15-16 season. Having originally become the shorts and sleeve sponsor for the Westfield W-League team in season '13-14, De Lorenzo also signed a two-year deal to become the W-League side’s back of shirt sponsor at the start of last season. The brand came on board with Sydney FC in Nov. '14 and will continue its relationship for another season. Sydney FC CEO Tony Pignata said, "They have become involved in many aspects of our club and engage with us regularly on numerous projects and functions so I’m very pleased they have had the confidence to stay on board." De Lorenzo’s logo will be present on the club’s new playing kit once it is revealed next month (Sydney FC).

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