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Marketing and Sponsorship

Marketplace Roundup: Manor F1 Reveals Sponsor Deal With Airbnb

Manor F1 featured a "prominent sponsor on its car" for the first time in '15 at the Canadian Grand Prix after announcing a deal with online accommodation hosting website Airbnb. The team has "run its cars without any substantial decals throughout this year," but ahead of the race at the Circuit Gilles Villeneuve, it announced Airbnb as "part of a 'challenger partnership'" (CRASH NET, 6/4). ... League One side Coventry City struck a four-year deal with Nike. The first team playing kits will carry the Nike logo -- as will the replica kits available for supporters to buy -- after the club agreed to the deal with Just Sport Group, a U.K.-based distributor for Nike. As part of the deal, the club's retail store will be run in partnership with the new kit suppliers (Coventry City). 

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SBJ Morning Buzzcast: April 24, 2024

Bears set to tell their story; WNBA teams seeing box-office surge; Orlando gets green light on $500M mixed-use plan

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.
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Sports Media Podcast April 24 Whos Up Whos Down

4 mins

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

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Sports Media Podcast March 27 2024

29 mins

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