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Marketing and Sponsorship

Marketplace Roundup: German Football Federation Extends Dekra Deal Until '18

The German Football Federation (DFB) has extended its partnership with Dekra for another three years until '18. Dekra, which has been a partner of the federation since '03, will continue to be the DFB's official referee partner (DFB). ... Australian Football League side Collingwood has agreed to a deal with credit and funds management company La Trobe Financial (Collingwood). ... Vitality has become the official wellness partner and headline sponsor of AFC Bournemouth’s Community Sports Trust. The agreement is a three-year deal (Bournemouth). ... Brazilian Formula E driver Nelsinho Piquet announced on Tuesday a sponsorship deal with telecom Claro. Piquet's car "will have" the Claro logo. The financial details of the "long-term deal" were not disclosed (MAQUINA DO ESPORTE, 5/5). 

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SBJ Morning Buzzcast: April 22, 2024

Pegulas eyeing limited partner; The Smiths outline their facility vision; PWHL sets another record and new investments in women's sports facilities

NBC Olympics’ Molly Solomon, ESPN’s P.K. Subban, the Masters and more

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Molly Solomon, who will lead NBC’s production of the Olympics, and she shares what the network is are planning for Paris 2024. Later in the show, we hear from ESPN’s P.K. Subban as the Stanley Cup Playoffs get set to start this weekend. SBJ’s Josh Carpenter also joins the show to share his insights from this year’s Masters, while Karp dishes on how the WNBA Draft’s record-breaking viewership is setting the league up for a new stratosphere of numbers.

SBJ I Factor: Gloria Nevarez

SBJ I Factor features an interview with Mountain West Conference Commissioner Gloria Nevarez. The second-ever MWC commissioner chats with SBJ’s Ross Nethery about her climb through the collegiate ranks. Nevarez is a member of SBJ’s Game Changers Class of 2019. Nevarez has had stints at the conference level in the Pac-12, West Coast Conference, and Mountain West Conference as well as at the college level at Oklahoma, Cal, and San Jose State. She shares stories of that journey as well as how being a former student-athlete guides her decision-making today. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.
SBJ TV

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

Sports Media Podcast March 27 2024 The Big Get John Smoltz

12 mins

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