Marketplace Roundup: Changan Ford Announces Chinese FA Cup Sponsorship Deal

Changan Ford (CAF) announced its title sponsorship of the Chinese FA Super Cup. The deal is a part of CAF’s commitment to the development and growth of football in China. As the new title sponsor of the CFA Super Cup, it will be renamed The Changan Ford 2015 CFA Super Cup (Ford). ... The European Tour announced a four-year extension to its longstanding agreement with Club Car, the world’s largest manufacturer of small-wheel, zero-emission electric vehicles. The new agreement will extend the current relationship, which began in '99, through to the end of '18 (European Tour). ... World Rugby and Eden Park announced a partnership that will see the fashion brand supply tailored formalwear for the int'l federation. Eden Park will tailor and supply World Rugby with formal and casualwear, including official formalwear for staff at Rugby World Cup 2015. Eden Park will also collaborate with World Rugby on a range of activations that showcase the sport and are designed to attract new members to the rugby family (World Rugby).