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Media Notes: Virgin Media Ad Starring Usain Bolt Banned For Having Insufficient Information

A Virgin Media TV ad starring Usain Bolt "has been banned for having insufficient information." The ad has been banned by The Advertising Standards Authority following complaints by BT and Sky, which claimed the broadband provider’s website was "misleading." BT challenged whether a claim in the TV ad, which stated, "You'll be able to download five times faster than BT's regular broadband" was verifiable. Virgin argued that "it directed TV viewers to a website where information allowed comparisons to be made across broadband suppliers" (BRAND REPUBLIC, 9/17). ... BBC Sport’s desire to use commentators across TV and radio "led to Alan Green’s highly surprising Match of the Day debut at West Bromwich on Saturday" (London DAILY MAIL, 9/16).

SBJ Morning Buzzcast: March 19, 2024

PGA Tour/PIF inching closer? Another NWSL sale for a big return and MLB's Go Ahead Entry expands

ESPN’s Jay Bilas, BTN’s Meghan McKeown, and a deep dive into AppleTV+’s The Dynasty

On this week’s Sports Media Podcast from the New York Post and Sports Business Journal, ESPN’s Jay Bilas talks all things NCAA. Big Ten Network’s Meghan McKeown shares her insight into the Caitlin Clark craze. The Boston Globe’s Chad Finn chats all things Bean Town. And SBJ’s Xavier Hunter drops in to share his findings on how the NWSL is making a social media push.

Learn more about your ad choices. Visit megaphone.fm/adchoices

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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