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SBD Global/September 3, 2014/Franchises

U.S.-Based F1 Team Haas Formula Changes Name To Haas F1 Team

What was initially known as Haas Formula is now Haas F1 Team. Gene Haas, founder of Haas Automation and chairman of the newly renamed Haas F1 Team, opted for the name change to better correlate his team with motor racing’s most prestigious series -- the FIA Formula 1 World Championship. Haas F1 Team takes the place of the previous name, Haas Formula, which will remain the legal entity. Haas F1 Team will be the public and commercial name of the first American-led F1 team since '86. Its website, www.HaasF1Team.com, launched on Tuesday, as did its Facebook page, www.Facebook.com/HaasF1Team. The FIA granted Haas an F1 license in April (Haas F1 Team).
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