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SBD Global/August 28, 2014/Marketing and Sponsorship

Whiskey Producer Glenfarclas Extends Deal With Cheltenham's Cross Country Races

Cheltenham Racecourse announced that family-owned producer of single highland malt scotch whiskey Glenfarclas has renewed its association with Cross Country racing at the Home of Jump Racing for a further three years. Glenfarclas first backed the three Cross Country Steeplechases at Cheltenham in the '08-09 season. The trio of contests take place at The Open, The International and The Festival. In addition, the Glenfarclas Cross Country Handicap Chase at The Festival will see its prize fund increased to £60,000 ($99,000) (up from £50,000 last season). The three Glenfarclas Cross Country Steeplechases are races with a twisting and turning course of banks, ditches and rails (Cheltenham Racecourse).
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