Cuts Threatened As Participation Drops U.K. Pundits Face $6.8M Tax Bill Player Agent To Split From Impact BBC Pays $308M To Keep MOTD Until '19 Alpari RU Extends Deal With Zenit Sponsors Pay $200M For Torch Tour Shortlisted Designs For Bristol Arena Singapore Open To Return In '16 Pay-TV To Be Considered For Six Nations Eurosport Nets Grass Court Tennis Rights
Enter amount in full numerical value, without currency symbol or commas (ex: 3000000).
Upcoming Conferences and Events
SBD Global/August 22, 2014/Marketing and Sponsorship
Continental Tires Signs Sponsorship Deal With FAI To Support Women's Football
Published August 22, 2014
Continental Tires "is to become a partner of women’s football in Ireland," according to BUSINESS AND LEADERSHIP. Continental has been named as the title sponsor of the Women's National League "which will be rebranded as the Continental Tyres Women's National League," kicking off on Aug. 24. The company will also lend its name to the Continental Tires Women's FAI Cup, the Continental Tires Women’s Senior FAI Cup and the FAI's Elite Camps "that foster the development of emerging football talent." Continental Tires "has been an official sponsor of the FIFA World Cup and the UEFA Euro Championship and is the official partner of women's football in England and title sponsor of the Continental Cup" (BUSINESS AND LEADERSHIP, 8/20).