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SBD Global/July 28, 2014/Media
Telekom Cup Preseason Tournament Records Top Ratings On German Channel Sat. 1
Published July 28, 2014
TRACK & FIELD: QUOTENMETER's Grzeschik reported in a separate piece German public broadcaster ZDF attracted 880,000 viewers to its broadcast of the German track and field championships on Saturday afternoon. The number translated into a market share of 8.4%. In the target demographic, the event had a market share of 4.9%.
FORMULA ONE: German free-to-air TV channel RTL attracted 1.65 million viewers for its broadcast of the F1 qualifying session from the Hungaroring. The number equaled a market share of 16.7%. In the target demographic, the session recorded a market share of 14.2% (QUOTENMETER, 7/27).