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SBD Global/July 28, 2014/Media

Viewing Figures For Scottish Football Nearly Double Since Creation Of SPFL

Viewing figures for Scottish football "have nearly doubled" since the Scottish Professional Football League came into being, according to the Scotland DAILY RECORD. While "the exact numbers for last season are being kept under wraps for the moment," it is understood they "were almost twice as high as the final campaign" before the Scottish Premier League merged with the Scottish Football League. SPFL Commercial Dir Scott Steedman said, "I was as surprised as anyone when I saw the totals. This shows it’s not all doom and gloom in Scottish football and I think it’s down to the fact that last year was a good one for the game." The current agreements with Sky and BT run until '16, but they "will be renegotiated next year" (DAILY RECORD, 7/27).
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