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SBD Global/July 3, 2014/World Cup

FIFA Secretary General Jerome Valcke 'Amazed' By Brazil World Cup Drunkenness

FIFA Secretary General Jerome Valcke said he is "amazed" by the levels of drunkenness in Brazil's World Cup stadiums, "reviving a debate over whether alcohol sales should have been allowed at matches in the first place," according to the AP. In an interview with Brazil's sports TV network SporTV, Valcke acknowledged Tuesday that "maybe there were too many people who were drunk" at the matches and pointed to the connection between inebriation and violence. Brazil banned alcohol sales at football matches in '03 "in a bid to curb fan violence." But Budweiser is a major World Cup sponsor and FIFA insisted that "Brazil lift the ban in order to host the month-long event." In Monday's interview, Valcke appeared to soften his position, saying alcohol sales are "something we have to look at" (AP, 7/2).
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International Football, Brazil

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