Berlin, Glasgow To Host New Event In '18 ICC CEO Says Team Increase Unlikely Iconic European F1 Venues 'Fall Silent' Rugby WC Fanzones To Draw 1 Million-Plus Botafogo Wants Stadium Naming Rights Rio 2016 To Generate 80,000 Jobs Hornets To Play Clippers In China EWC Watches Sponsors CBFA For '15 RCD To Bid For 2022 Ryder Cup Netshoes Receives $45M Investment
Enter amount in full numerical value, without currency symbol or commas (ex: 3000000).
Upcoming Conferences and Events
SBD Global/June 4, 2014/Events and Attractions
Government Officials Aldo Rebelo, Vinicius Lages Say Brazil Ready For World Cup
Published June 4, 2014
WANT MORE GREAT STORIES LIKE THIS?
CLICK ON ONE OF THESE BUTTONS
NOT JUST FOR FOOTBALL: Tourism Minister Vinicius Lages added that the improvements in infrastructure were never exclusively meant for the World Cup, but for the benefit of the host cities. "The World Cup means a departure point, and not an arrival," he said. In addition to infrastructure, the government’s focus is on what the World Cup means for Brazil’s economy and global image. Rebelo pointed out that as a result of the World Cup cycle, $142B reais ($62.7B) will be injected into the economy. It will help the country generate 3.6 million jobs and attract new national and int’l investments. Brazil’s Trade & Investment Promotion Agency, in partnership with national enterprises, will bring 2,300 potential int’l investors to Brazil to take part in business talks during the World Cup, which could lead to $3B in business. For Lages’s tourism ministry, predictions have been equally positive. The country expects 600,000 foreign visitors and around 3 million Brazilians travelling around the country during the month-long event. Lages told SBD Global that the World Cup’s economic effects will add nearly $30B reais ($13.2B) to the Brazilian GNP in ’14. Lages: "It’s a unique moment to promote tourism, to conquer visitors, to improve our international image and also to fight against inequality."
THE OTHER SIDE: Rebelo and Lages view the World Cup as an opportunity for Brazil. Demonstrations and protests during last year’s Confederations Cup and leading up to the World Cup, however, showed that not everybody agrees with this point of view. Lages downplayed the demonstrations, saying that they are a constitutional right. "I do not believe that we will have many demonstrations against the FIFA event," he said. The protesters, who are arguing that the billions spent on the World Cup could have been put to better use, also accuse World Cup organizers of corruption. And skyrocketing costs have not helped to quiet those voices but have added even more fuel. Lages said that budget adjustments are nothing but natural. "Some changes are performed due to the bidding’s format or also because of modifications in the original project," he said. "It happens when improvements are good for the results."