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SBD Global/May 8, 2014/Marketing and Sponsorship

London Irish Signs Five-Year Kit Deal With Irish Manufacturer O'Neills

Premiership rugby side London Irish has agreed to a five-year kit deal with Irish sportswear manufacturer O'Neills to provide playing and replica kits at all levels. O'Neills will also launch a new online store and develop an int'l third party retailer. The club will also revert back to its traditional London Irish green. The deal is the business strategy of London Irish Owners Mick Crossan and Phil Cusack (London Irish).
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