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Lionel Messi Tops Euromericas' List Of Most Influential Footballers On Social Media

Sports marketing agency Euromericas released a study showing that Lionel Messi is the footballer with the most influence on social media, according to SPORT. Messi is followed on the list by Cristiano Ronaldo, Neymar and Andrés Iniesta of Barcelona and ManU's Wayne Rooney. Messi, "with 93 million Facebook friends, is the clear social media winner, without having an official Twitter account." Ronaldo has 24 million Twitter followers and 68 million on Facebook. The "videos of his top plays and photos from games are well recognized in the virtual world." Neymar's "continuous posting of photos on all his official accounts is making him steadily grow more and more in this world." He has 25 million followers on Facebook and 9 million on Twitter and "experienced an inflection point when he joined Barcelona." Iniesta "is in fourth place with 16 million Facebook followers and 8 million Twitter followers." Rooney is "more active on Facebook than on Twitter and tends to post photos after every game, with his 18 million Facebook followers putting him in fifth place" (SPORT, 3/31).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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