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SBD Global/February 20, 2014/Facilities
Relieved World Cup Host City Of Curitiba Admits It Needed 'Ears Pulled' By FIFA
Published February 20, 2014
LACK OF INTEREST: BLOOMBERG's Tariq Panja reported Curitiba "faces another problem: a lack of interest in the games that will be played there." The city will stage four first-round group games, starting with Iran against Nigeria. That will be followed by Honduras-Ecuador, Australia-Spain and Algeria-Russia. Of the group, only defending champion Spain "is considered among the top teams." The fixture list "has hurt demand for games." Horst Schmidt, CEO of the 2006 World Cup and a consultant to the 2014 ticketing operation, said, "We have to do a lot of work to promote the matches there. Perhaps because of the profile of matches the demand isn’t the same as other venues" (BLOOMBERG, 2/19).