German Gov't Supports Hamburg Bid Samara, Russia Commits To New Facilities Rio Construction Workers' Strike Ends Olympic Rings Unveiled In Rio De Janeiro Brazil, China Partner For Olympic Training Vizer Says Truth 'Too Shocking' For IOC Russian League Signs $110M TV Deal Rio Construction Workers Go On Strike Tokyo Gov. Worried About Olympic Prep COE President Rules Out Olympic Bid
Enter amount in full numerical value, without currency symbol or commas (ex: 3000000).
Upcoming Conferences and Events
SBD Global/February 17, 2014/Olympics
IOC Stops Projection Of Sponsor Logos On Outside Of Sochi Venues
Published February 17, 2014
ACCEPTABLE COMMERCIALISM: Lumme said the IOC doesn’t consider the Olympic Park to be a “clean venue” and pointed to Coca-Cola’s branding at concession stands, Visa’s branding at the Olympic Megastore and showcase pavilions as examples of acceptable commercialism. Lumme: “We’re looking at other feasible ideas of increasing the appropriate visibility and recognition of partners.” AIPS (Association Intenrationale de la Presse Sportive) first reported the logos.