Menu
Marketing and Sponsorship

Marketplace Roundup: Bayern's David Alaba Extends Deal With HypoVereinsbank

Austrian int'l and Bayern Munich player David Alaba "has renewed his endorsement deal with HypoVereinsbank." The 21-year-old and the division of Unicredit "agreed to a two-year extension" (ABENDZEITUNG MUNCHEN, 2/3). ... The Football Conference "is seeking a new sponsor after confirming its three-year deal with an online payment company will end after just 12 months." Skrill agreed to a deal with the league in July, "ending a two-month search for a sponsor of its three divisions." But "the two parties have now mutually agreed to end their arrangement" (BBC, 2/3). ... Havas Sports & Entertainment South Africa has been appointed as the official "Sportainment" agency to manage the commercial partner and match day presentation requirements of the 2014 ICC World Twenty20 tournament, to take place in Bangladesh in March (Havas Sports & Entertainment). ... A seminar for local football administrators and officials "to promote and market Ghana's top flight league" opened in Accra on Monday. The two-day seminar "is being sponsored by SuperSport," the TV rights holder of the Ghana Premier League (XINHUA, 2/4).

SBJ Morning Buzzcast: April 22, 2024

Pegulas eyeing limited partner; The Smiths outline their facility vision; PWHL sets another record and new investments in women's sports facilities

NBC Olympics’ Molly Solomon, ESPN’s P.K. Subban, the Masters and more

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Molly Solomon, who will lead NBC’s production of the Olympics, and she shares what the network is are planning for Paris 2024. Later in the show, we hear from ESPN’s P.K. Subban as the Stanley Cup Playoffs get set to start this weekend. SBJ’s Josh Carpenter also joins the show to share his insights from this year’s Masters, while Karp dishes on how the WNBA Draft’s record-breaking viewership is setting the league up for a new stratosphere of numbers.

SBJ I Factor: Gloria Nevarez

SBJ I Factor features an interview with Mountain West Conference Commissioner Gloria Nevarez. The second-ever MWC commissioner chats with SBJ’s Ross Nethery about her climb through the collegiate ranks. Nevarez is a member of SBJ’s Game Changers Class of 2019. Nevarez has had stints at the conference level in the Pac-12, West Coast Conference, and Mountain West Conference as well as at the college level at Oklahoma, Cal, and San Jose State. She shares stories of that journey as well as how being a former student-athlete guides her decision-making today. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2014/02/05/Marketing-and-Sponsorship/notes.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2014/02/05/Marketing-and-Sponsorship/notes.aspx

CLOSE