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SBD Global/January 29, 2014/Finance

German Bundesliga Posts Ninth Straight Positive Turnover During 2012-13 Season

The Bundesliga recorded its ninth straight year with positive turnover during the '12-13 season, continuing its lasting growth with €2.17B ($3B) and topping its previous year's amount by 4.4%. The Bundesliga recorded €383.5M in operative profits, the highest of all time. Seventeen of 18 clubs were profitable (Bundesliga). REUTERS' Karolos Grohmann wrote media revenue rose sharply by more than €70M ($96M), up to €619M ($845M) from €546M, "boosted by increased interest from outside Germany." It "surpassed advertising as the biggest single revenue stream" with 28.53%. Merchandising grew by about 30% from €93.8M to €120.3M ($164M) while advertising revenue was up to €578M ($790M) from €553M, accounting for 26.6% of turnover. The 36 clubs in the top two divisions "also posted their ninth straight turnover record" with a combined figure of €2.59B ($3.5B). The second division broke the €400M ($546M) turnover mark "for the first time" (REUTERS, 1/28).
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