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SBD Global/January 7, 2014/Media
ARD, ZDF Score With Four Hills Tournament Broadcasts; Winter Sports Strong On ARD
Published January 7, 2014
WINTER SPORTS: DWDL's Krei also reported ARD "received top ratings for its other winter sports broadcasts over the weekend." On Sunday afternoon, the women's biathlon race attracted 4.8 million viewers and had a 25.1% market share. The men's luge event was watched by almost 2 million viewers and obtained a 17.4% market share on Sunday morning. The competition's second run attracted 3.02 million viewers. The luge team competition later during the day attracted 2.71 million viewers (DWDL, 1/6).