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SBD Global/December 16, 2013/International Football

Brazilian Club Sao Paulo Announces Youth Development Program In China

Brazilian football club Sao Paulo "will launch the youth development program with Chinese side Shandong Luneng as part of a deal to promote their image in Asia," according to XINHUA. The four-year agreement "includes an exchange initiative allowing the Chinese Super League club's best youngsters to train in Brazil." Sao Paulo "will in turn explore commercial opportunities in China and gain access to a new player market." The program, to be led by former Sao Paulo first-team manager Sergio Baresi, "will begin early next year" (XINHUA, 12/13).
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