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SBD Global/December 6, 2013/Media

German Cup Game Broadcast On ARD Nets Wednesday's Top Rating

German public broadcaster ARD "recorded Wednesday's top ratings with its broadcast of the DFB-Pokal (German Cup) match between Bayern Munich and FC Augsburg," according to Manuel Weis of QUOTENMETER. A total of 7.14 million viewers tuned in to watch the game starting at 8:30pm. The number equaled a market share of 23.1%. In the target demographic 14-49, Bayern's 2-0 victory obtained a 19.4% share. ARD "also received strong ratings with its German Cup highlight show, which started at 10:40pm." The summary of all Cup games from Wednesday night obtained a market share of 25.3%. In the target demographic, the show had an 18.8% share. Borussia Dortmund coach Jürgen Klopp's guest appearance on ARD's "Sportschau-Club" at 11:30pm was watched by 2.46 million viewers and had a 15.8% share. In the target demographic, Klopp's 30-minute appearance obtained a market share of 12.6% (QUOTENMETER, 12/5).
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