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Marketing and Sponsorship

Marketplace Roundup: Rugby Football Union Extends Partnership With Gilbert Rugby

The Rugby Football Union has extended its partnership with Gilbert Rugby for another seven years. Expanding its support for the game, the official and exclusive ball supplier of England Rugby will equip all levels and RFU competitions including All Schools (RFU). ... Global online cash payments provider Ukash has joined forces with the Cheltenham Racecourse to sponsor during the second day of The Open. Ukash has lent its name to the new £20,000 ($31,900) Listed Ukash Mares Bumper that concludes the racecard on Nov. 16. It is a new venture for Ukash, wich will be supporting horseracing for the first time (Ukash). ... League Two Oxford United is continuing its partnership with barbecue brand Weber. Weber has worked alongside the club for the last three years and is one of the more prominent names at every home game with its branding on every step in the North Stand (Oxford United FC).

SBJ Morning Buzzcast: April 24, 2024

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TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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