SBD Global/November 6, 2013/Marketing and Sponsorship
Marketplace Roundup: Rugby Football Union Extends Partnership With Gilbert Rugby
Published November 6, 2013
The Rugby Football Union has extended its partnership with Gilbert Rugby for another seven years. Expanding its support for the game, the official and exclusive ball supplier of England Rugby will equip all levels and RFU competitions including All Schools (RFU). ... Global online cash payments provider Ukash has joined forces with the Cheltenham Racecourse to sponsor during the second day of The Open. Ukash has lent its name to the new £20,000 ($31,900) Listed Ukash Mares Bumper that concludes the racecard on Nov. 16. It is a new venture for Ukash, wich will be supporting horseracing for the first time (Ukash). ... League Two Oxford United is continuing its partnership with barbecue brand Weber. Weber has worked alongside the club for the last three years and is one of the more prominent names at every home game with its branding on every step in the North Stand (Oxford United FC).
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