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SBD Global/November 1, 2013/Leagues and Governing Bodies

Six Australian Football League Matches To Be Played In New Sunday Night Time Slot

The AFL will have six games on TV Sunday nights beginning in '14.
The Australian Football League's push into the Sunday night time slot "will be greater than first thought," with six games scheduled to start after 7pm on Sundays in '14, according to Matt Murnane of THE AGE. The league "will begin its trial of the new concept immediately," scheduling Carlton against Port Adelaide at Etihad Stadium as its first Sunday night clash in an opening round that will be split over two weekends -- March 14-16 and March 20-23. There will also be six Thursday night matches, "including the first ever Thursday night game at Simonds Stadium between Geelong and Adelaide in round one." The record 25-week season "will include a split opening round and two byes per club." Anzac Day, which falls on a Friday this season, "will be a nine-hour marathon of football with three games in two countries and three time zones" (THE AGE, 10/31).

GOOD FRIDAY FOOTBALL: The AAP reported the AFL "will soon break its last great scheduling taboo by playing on Good Friday." The league is "experimenting with Thursday and Saturday night matches next season." Deputy CEO Gillon McLachlan concedes that Good Friday "is the final frontier," to be breached perhaps as early as '15. While the NRL has played on Good Friday for several seasons, AFL CEO Andrew Demetriou "has led strong opposition to the concept." Asked if a Good Friday match was inevitable for '15, McLachlan replied, "Inevitability means certainty -- there is gathering momentum. It's probably a 50-50 bet (for 2015). If we did it in 2015, we need ... a proper, respectful consultation with the stakeholders" (AAP, 11/1). In Melbourne, Murnane reported in a separate piece McLachlan said Demetriou -- a "vigorous opponent of Good Friday football in the past" -- had ‘‘softened’’ his stance on the issue. McLachlan: "I don’t know if he’s always been completely against it. He’s mellowing, he’s softening." At a meeting of the 18 clubs in AFL grand final week, there was "a united push from presidents and chief executives for the competition to overturn its traditional insistence that the religious holiday remain football-free" (THE AGE, 10/31).

PLAYING NICE: Also in Melbourne, Jon Ralph wrote the AFL "once pretended it played nice with its fellow Australian sporting codes." What is clear from the fixture released is the AFL "wants to if not obliterate them, then a least starve them entirely of the limelight." A football season that once "stretched to roughly six months is now a 29-week marathon starting in the middle of March." The league will also play 18 pre-season games on consecutive days in February. It is "part of a deliberate attempt by the AFL to dominate the sporting landscape save for two weeks over Christmas and two weeks during January’s Australian Open" (HERALD SUN, 11/1). Also in Melbourne, Mark Robinson wrote the "Americanisation of the AFL continues unabated." The American influence "started with the introduction of the salary cap and national draft, two components that are the pillars of the competition and the fundamental reasons why the AFL is fair and why the English Premier League is a joke." Important "bibs and bobs followed." The "racial vilification mandate, drug testing, respect and responsibility, all aspects covered by American sports." Moreover, the Americanisation of the draw and its future "took significant steps." The AFL said that "it was testing the market, but six games is more than testing the market, it is trying to control the market." Why else would they play Collingwood vs. Carlton and Essendon vs. Carlton, two 80,000 blockbuster crowds at any other timeslot? Make no mistake, Sundays "are not only here to here to stay, they are here to flourish" (HERALD SUN, 11/1).
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