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SBD Global/October 9, 2013/FacilitiesPrint All
The dispute between the city of Dusseldorf, Germany and fashion company Esprit regarding the sponsorship of the multi-purpose stadium, ESPRIT arena, "will continue until ’14, at least," according to Kirchner & Gerle of EXPRESS. The dispute "was expected to be resolved at a conciliation hearing on Oct. 30." However, due to a chamber change, the legal hearing "has been postponed until January." Esprit "canceled the sponsorship contract early this year in part due to the fact that the city removed the company’s logo during the Eurovision Song Contest in ’11." The dispute became public at the end of March. Since then, Esprit "has removed its logos from inside the stadium and left its suite unused." The city in return "has made use of the contract’s option and extended it until ’19." An Esprit spokesperson said, "We are confident that our legal opinion will prevail." Esprit signed the deal with the city, which was valued at €1M ($1.36M) annually, in '09 (EXPRESS, 10/6).
Sydney's ANZ Stadium will be transformed following a partnership with Telstra and Cisco to provide free Wi-Fi access to the stadium starting in '14. The Cisco Connected Stadium Wi-Fi solution will, as part of a phased project, allow fans to be able to use their mobile devices to access digital content like replays and statistics and order food and beverages from their seats. ANZ Stadium, at Sydney Olympic Park, has entered a partnership with Telstra to supply a five-year, customized network solution to deliver in-stadium wireless connectivity. The stadium will be the first to extend the technology to public areas of the stadium. Further, the New South Wales government -- through the Sydney Olympic Park Authority -- has facilitated this Wi-Fi coverage to extend around the outside of the stadium (ANZ Stadium).