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SBD Global/September 30, 2013/Media
Sky Sets New Season Ratings Record With Saturday's Bundesliga Simulcast
Published September 30, 2013
SPORTSCHAU ON ARD: DWDL's Krei also reported German public broadcaster ARD "recorded top ratings with its 'Sportschau' Bundesliga highlight show on Saturday evening." The show attracted a total of 5.19 million viewers and had a 26.6% market share. In the target demographic, ARD's Sportschau program obtained a 26.6% share (DWDL, 9/29).