SBD Global/September 20, 2013/Media

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  • Wednesday's Champions League Broadcasts Draw High Numbers On ZDF, Sky

    German public broadcaster ZDF "recorded strong ratings for its broadcast of Wednesday's Champions League match between Borussia Dortmund and SSC Napoli," according to Manuel Weis of QUOTENMETER. An average of 8.58 million viewers tuned in to watch Napoli's 2-1 victory. The number equaled a market share of 29.4%. In the target demographic 14-49, the broadcast obtained a 22.3% share. In addition, German pay-TV Sky channel attracted 970,000 viewers to its simulcast of all eight Champions League games on Wednesday night. Sky's broadcast obtained a 3.3% market share. In the target demographic, the pay-TV network had a 4.7% share (QUOTENMETER, 9/19).

    EUROBASKET: The EP reported nearly 1.5 million viewers tuned into Spanish channel Cuatro for the Spanish basketball team's 90-60 victory against Serbia on Wednesday in the quarterfinals of the EuroBasket tournament. The game registered a 14.1% market share (EP, 9/19).

    MAYWEATHER-CANELO: Nearly eight out of 10 households in Mexico with a TV tuned into Saturday's Floyd Mayweather Jr.-Saul Álvarez fight on Mexican broadcaster Televisa's Channel 5. The 12-round bout, which Mayweather won, garnered a national rating of 41.1 points, which equates to a 77% share, 22.1 million viewers and 5.9 million TV households, making it the highest-rated boxing program in the history of Mexican TV. The broadcast peaked with a national rating of 42 points (78.4% share, 22.6 million viewers, 6 million TV households). The average during the fight's broadcast from 8pm to 12:30am was 30.1 points, equating to 16.2 million viewers and 4.3 million TV households (Golden Boy).

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  • Cricket Australia Pays $755K To Channel Nine To Save One-Day Coverage

    Cricket Australia splashed out A$800,000 ($755,000) to Channel Nine "to ensure the one-day Ryobi Cup, to be played entirely in Sydney from Sunday week, was not lost to the small screen," according to Chris Barrett of the SYDNEY MORNING HERALD. Ordinarily, a broadcaster "would pay a sporting body for the rights to a particular match," the most prominent recent example the record A$590M "domestic cricket deal struck in June between CA and Channel Nine and Network Ten." The fact the local one-day tournament, however, was left out of those lucrative five-year agreements for int'l matches and the Big Bash League meant the reverse "was required to salvage the Ryobi Cup from television oblivion." CA "has underwritten Nine's production costs" to the tune of A$800,000 to get coverage over the line. The figure "was convincing enough for the game's primary broadcaster in Australia to agree to screen the 20 matches of the month-long event on its high-definition channel Gem" (SMH, 9/20).

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  • Media Notes: Champions League T20 Ready To Be Broadcast On Star Sports, Star Cricket

    The Champions League T20 2013 is all set to take off on Star Sports, Star Cricket and Star Cricket HD and this time, the opening and final matches of the tournament "will be simulcast on Star India’s flagship movie channel Star Gold." The tournament featuring four Indian Premier League franchises and T20 teams from other cricketing countries "will also be the last time cricket fans will see Sachin Tendulkar, MS Dhoni and Rahul Dravid in action together" in an int'l T20 tournament (BUSINESS STANDARD, 9/18). ... SingTel sports channel subscribers can watch "live" Champions League matches via the mio TV GO app, available for download on Apple and Android mobile devices. The free app "allows subscribers to enjoy 'live' streaming for 10 channels" (THE NEW PAPER, 9/19).

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