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SBD Global/September 10, 2013/Marketing and Sponsorship

Deutsche Telekom Plans To Enter Sports-Betting Market, Submits License Application

German telecom company Deutsche Telekom said that "it also wants to offer sports betting in the future," according to DIE WELT. A corresponding license application "is currently under review by the Hesse interior ministry." The project "is still in a very early stage." A Deutsche Telekom spokesperson said, "It hasn't been decided if it will become an operative business." The plans have been made public by the cartel office, which announced that Deutsche Telekom "intends to purchase a majority stake in a company called Deutsche Sportwetten" (DSW) (German sports bets). The takeover "has to be approved by the cartel office." A Telekom spokesperson said that DSW "is a subsidiary of Austrian gambling company Casion Austria." The spokesperson "declined to comment on purchase price or investments" (DIE WELT, 9/6).
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