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Marketing and Sponsorship

Manchester City Announces Partnership With Electronics Firm LG

Man City has named electronics firm LG as its official digital display partner. The two-year deal will see LG provide cutting-edge display technologies to the Etihad Stadium. LG refit Etihad Stadium with more than 360 digital LED screens prior to the '13-14 season. More than 320 flat-screens will also be featured in the Man City Football Academy, due to open next summer. LG will be permitted to use Man City players and the club crest in advertising, packaging and point-of-sale across LG's global sales networks. LG branding will also feature in a range of advertising from the match day programs through to LED screens (Man City).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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