Menu
Marketing and Sponsorship

Marketplace Roundup: Barcelona Auction Of Game-Worn Jerseys Raises $9,290 For Charity

An auction of eight game-worn Barcelona jerseys from a friendly against Brasileiro club Santos ended on Saturday. The jerseys "receiving the most interest belonged, in order, to Andres Iniesta, Gerard Pique, Carles Puyol and Sergio Busquets." The auction raised a total of €6,979 ($9,290) "for social project BOX21, which aims to improve the quality of life for people with mental disabilities" (SPORT, 8/11). ... German Hockey League (DEL) club Augsburg Panther has signed a new sponsorship deal with furniture brand Wagner for the '13-14 season. The company's logo will be featured on the player's shoulders. The club also extended its sponsorship deal with regional energy supplier Lechwerke (LEW) for another year (Augsburg Panther). ... Online gambling company bwin "has continued its busy summer of football deals by announcing a three-year partnership" with Ligue 1 club Olympique de Marseille. Bwin "becomes the official online betting and gaming partner" of the club (SOCCEREX, 8/12). ... Ligue 1 side Monaco has announced a partnership with employment agency Triangle Interim for the '13-14 season. Monaco will wear the Triangle Interim logo on the left sleeve of the official jersey (Monaco). ... Swimwear company Speedo will sponsor the Philippines National Team in the upcoming Asian Youth Games in Nanjing, China from Friday-Aug. 24 (MANILA TIMES, 8/12).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2013/08/13/Marketing-and-Sponsorship/Notes.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2013/08/13/Marketing-and-Sponsorship/Notes.aspx

CLOSE