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SBD Global/July 23, 2013/Marketing and Sponsorship
Irish Rugby Football Union Seeking New Sponsor After Puma Buys Out Of $52M Deal
Published July 23, 2013
FUNDING CUTS: In Dublin, Gavin Cummiskey reported Browne "also confirmed the funding of all professional squads will need to be reduced." Browne: "We will all have to tighten our belts, but we are going to continue to operate at the levels we are at. We will continue to fund four professional teams and the national team and the domestic game." This "all came as a surprise to the union." They had "consulted 10-year ticket holders." Brown: "I think everybody is surprised we didn’t sell as many as we hoped but that’s the nature of the economy" (IRISH TIMES, 7/20).