Close To 10M Watch Friendly Match Sport1 Acquires EuroHockey Media Rights Beijing 2022 Touts Open Internet Access Channels Set High Rates For India-Australia Match Spanish Clubs Decide Not To Strike Media Notes No Way To Change Anti-Siphoning TV Rights Issue Could Lead To Strike McGuire: No Role For Players In TV Talks ChemChina To Buy Into Pirelli For $7.7B
Enter amount in full numerical value, without currency symbol or commas (ex: 3000000).
Upcoming Conferences and Events
SBD Global/July 11, 2013/Media
Chinese Messaging App WeChat Makes Global Push With Football Player Lionel Messi
Published July 11, 2013
FATHER'S DAY: CAMPAIGN INDIA reported the global film titled "Father's day" introduces Messi as "World Player of the Year" and "Great Dad." Created by Stardust USA, it shows him "helping an old lady entertain a crying infant using the app's video calling feature." Stardust USA Managing Dir Dexton Deboree said, "Creating a campaign that incorporated the unique features of the application and working them around Messi was both challenging and fun at the same time" (CAMPAIGN INDIA, 7/8).