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SBD Global/July 4, 2013/Marketing and Sponsorship

Marketplace Roundup: Sheffield Wednesday Announces Bartercard Will Sponsor Club's Kit

League Championship Sheffield Wednesday announced that exchange market leaders Bartercard will sponsor the club's away shirt for the '13-14 season. The kit will be unveiled at the SWFC Owls in the Park community fun day this weekend (Sheffield Wednesday). ... Anadolu Efes Istanbul has won the Euroleague Basketball gold Devotion Marketing Award for '13 (Euroleague Basketball). ... Man City has signed a two-year partnership in Thailand with est Cola to make it the official soft drink partner in Thailand (Man City). ... Barcelona has extended its partnership with financial institution MoraBanc through '15. MoraBank becomes the club's only regional partner in Andorra (SOCCEREX, 7/3).
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