Menu
Marketing and Sponsorship

National Rugby League Won't Pursue An Official Betting Partner, Fears Bad Publicity

The National Rugby League will not "pursue an official betting partner for the rest of the season," believing the income is not enough to "offset the bad publicity surrounding sports wagering," according to Adrian Proszenko of the SYDNEY MORNING HERALD. Negotiations between the Australian Rugby League Commission and Tom Waterhouse -- on a deal reportedly worth A$20M ($19.2M) over five years -- "spectacularly unravelled earlier this year." As soon as the news became public, a number of betting agencies, including long-term partner TAB, "expressed interest in filling the breach this season." However, the ARLC "has opted not to find a replacement." An NRL spokesperson said, "We will always continue to monitor the situation, but as we've said, it's extremely unlikely that we will confirm a betting partner for the rest of the 2013 season." The value of any potential deal in the current climate "has also come under question." A parliamentary committee "raised the prospect of banning advertisements on sports grounds or on football jerseys due to concerns about the effect punting culture has on minors" (SMH, 6/14).

SBJ Morning Buzzcast: April 24, 2024

Bears set to tell their story; WNBA teams seeing box-office surge; Orlando gets green light on $500M mixed-use plan

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2013/06/14/Marketing-and-Sponsorship/NRL.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2013/06/14/Marketing-and-Sponsorship/NRL.aspx

CLOSE